Consumer behavior :buying, having, and being /

Solomon, Michael R.

Consumer behavior :buying, having, and being / Michael R. Solomon. - 5th ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xvii, 554 p. : col. ill. ; 26 cm. - The Prentice Hall international series in marketing .

Includes bibliographical references and indexes.

013091360X

00050166


Consumer behavior.

HF5415.32.S6 2002

658.8/342

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.