Marketing

Armstrong, Gary

Marketing Gary Armstrong, Philip Kotler. - 5th ed. - Upper Saddle River, NJ : Prentice Hall, c2001. - 1 v. (various pagings) : col. ill. ; 26 cm.

Kotler's name appears first on the earlier ed.

Includes bibliographical references and indexes.

013012771X

99035215


Marketing.

HF5415.K625 2000

658.8

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.