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Marketing : a global perspective /

Chee, Harold.

Marketing : a global perspective / Harold Chee, Rod Harris. - London : Pitman, 1993. - vii, 383 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9780273037934

Subjects--Personal Names:
Harris, Rod.

Subjects--Topical Terms:
Marketing..
Export marketing

LC Class. No.: HF1009.5 .C43 1993

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